Emotional Analysis (EA) gathers information about how an individual communicates orally and non-verbally to know the mood or behavior of an individual. The technology, also called emotional analytics, gives insight into how a client views a product, how a product is displayed or how he or she interacts with a customer service agent. Emotional information is being used to generate strategies to enhance customer relationship management (CRM) for businesses, this is similar to how other data is linked to customer experience. Read More